Thursday, 11 November 2010

Research: Questionnaire


 This is my questionnaire; I asked 10 males and 10 females. I asked the range of questions to find out what they liked and do not like about magazines that they read. I will discuses below each question and the results that I received.

 


Question 1. I asked twenty people to answer my questionnaire. Out of the twenty people I asked ten were males and ten were females. I think that is good as I have asked the same amount of people from each gender to get important information from both genders.


Question 2.Out of the twenty people that I asked to answer my questionnaire, I varied the age of the people that I asked so that I could get a range of information from a number of differently aged people. I chose to ask a higher percentage of people aged 16-21 because they are my age group and I think that it will be easier to make a magazine for my age group as I think that I will know what they will like. I think to make the questionnaire better I should have asked an equal amount of people in each age category. This is because I have only asked one person from the age group 29-34 and that age group may have been able to give me very important information.




Question 3.In this question I asked how many magazines do you buy in a month, most people answered 1-2 magazines a month to this question. When I am designing my magazine I will bare this in mind, as I think I should make a monthly issue of my magazine as this will suit my target audience as they prefer to buy 1-2 magazines a month.



Question 4. For my question four I wanted to find out peoples favourite genre of magazines. In my results you can see that music magazines are the most popular genre thought out the magazine. This means that a lot of people like music magazines so my magazine should be my target audience’s favourite genre of magazine.



Question 5.Question five is about what people’s favourite thing about their favourite magazine is. This was an open question where people could write want they wanted down, instead of circling one of the possible answers. This saw the answer of clothing adverts get the most votes from all of the people who answered my questionnaire. With quizzes a couple of votes behind. I think that this is important as I will need to include adverts in my magazine and if clothing adverts are very popular then I should include these adverts to attract my target audiencs.



Question 6.In question six I wanted to find out what people liked to see in magazines. The results for this question saw quizzes and competiotion the most popular and editorials the least popular. I will use this information when I design my magazine so that I get the most out of the magazine. I will include the most popular thing so that my magazine is more popular for my target audience.



Question 7. For question seven I wanted to find out peoples favourite genre of music and indie was the most popular. Indie was one of the few that was popular with all age groups, I think that this is important as If I chose to create a magazine on the genre of indie music then It would be popular with many age groups.




Question 8. In this question I was trying to find out if people preferred a colour scheme to run though the whole magazine or just a couple of pages or no colour scheme at all though out the magazine. Most of the people that completed the questionnaire did not know what they preferred in the way of colour schemes, yet the second favourite choice was a colour scheme the whole way thought. I will bare this in mind when I am creating my magazine, as I do not want to make the magazine to repetitive and have the same colour on every page, but at the same time I do not want to have so many different colours that the magazine is too crazy.


Question 9.In this question I wanted to find out the percentage of pictures people would prefer of each page though out the magazine. Most people said they thought about 31-40% of a page should be pictures. I need to think about the ratio of pictures to writing when I am creating my magazine as I want the pages to be interesting and eye-catching but not to overloading.



Question 10.For question ten I wanted to know how much of the magazine should contain general news, the results for this were not surprising. This is because if you buy a music magazine you want to know about music not general news that’s why the results that I got where mainly no they did not want general news in the magazine. I will need to bare this in mind when I ma creating my magazine as if there is not enough interesting pages or too much information that is not important to people reading the magazine then the magazine will not be very popular.


Question 11. Question 11 was only answered buy people who answered yes to question 10. 85% of people who answered question 11 said that there should be 0-20% of general news in my magazine. I will use this information while making my magazine as this is information that will either attract or detract people from buying my magazine.



Question 12.In question 12 I wanted to find out the amount of genres of music that should be in my magazine. 65% of people that answered this question said they thought that only one or two genres should be in one magazine. I think this is right although this may limit the amount of people who will buy my magazine. If all of the genres were in one magazine then there would be too much to write about and this will make the magazine increase the price and some people are not willing to pay too much money for a magazine.


Question 13.Question 13 was only answered by people who answered question 12 with a no. The question was just to find out why people said that not all genres of music should be together. The results that I got were that not all people like certain genres of music and therefor do not what to read about it. Also there would be a lot of writing and this will make the magazine very expensive and some people are not willing to pay too much money for a magazine.



Question 14.This question was to find out why people buy magazines, these results will help me to include and exclude thing to interest people and make them buy my magazine. The most popular result was quizzes I will use this and think about including quizzes or completions in my magazine.




Question 15.The question was used to find out how much money people would be willing to pay to buy a magazine. The most popular answer was £0.50-£2.00. This is key information as I now know how much information I should use and what the quality of the magazine should be.

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